As a Retailer on fashionTrade you have to create a Retailer Profile. We encourage you to complete this profile as much as possible for your own benefit.
The Brands we work with want to know the Retailers they are connecting and selling their products to. Before they accept your invitation to connect they need to know where your store is located, how it looks like, which brands you sell, etc.
A better profile gives you a higher chance to be accepted by a Brand and to be able to buy their products! Furthermore, we think that every retailer should be proud of their store and should showcase it in the best possible way!